Lucequartz [2025]
Music Project
Creative Direction, Visual Identity, Art Direction
Visual identity for three singles by Lucequartz: Peace, Love & Harmony, Barcode, and UncleBuck! Each born from small conversations with the artist and full trust to interpret the music freely. Each visual explored depth, texture, and rhythm to mirror the emotional landscape of the music, allowing the viewer to experience the feeling behind each track. While all share the same conceptual foundation, each single has its own character: some lean into more physical, tactile treatments, while others embrace digital, layered techniques. Deliverables included cover artwork for all three singles, layered motion visuals, and reel-format teaser videos.
Lucequartz ◦ Cover Artwork ◦ Peace, Love & Harmony
