Partnered with a contemporary jewelry brand to develop a refined visual identity reflecting craftsmanship, elegance, and personal expression. A moodboard grounded in tactile luxury, clean geometry, and the relationship between material and form guided the visual direction. Prototypes were used to explore tone and storytelling, ensuring consistency across imagery and digital communication.

Deliverables included:
˚ Brand identity and direction
˚ Logo and monogram mark
˚ Typography system